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Fresh Face

Makeup artist MariaNoël shares makeover tips and tricks.

Runway ready • Before and after makeup shots of Jessica Golden, a local model featured in the August issue of LOCAL Life.

Story by Robyn Passante

Even with an endless amount of skin care products and makeup tutorials out there, it’s easy to get into a rut of using the same products and following the same routine year after year. But a few simple changes could transform your skin and “wow” your crowd with a new look.

We asked makeup artist MariaNoël, co-owner with Brooke Wallace of Southern Belle by MariaNoël, for her top beauty tips and tricks to put your best face forward.

10 tips to an even more beautiful you:

[TIP 1] Exfoliate your skin once or twice a week with a chemical exfoliant. An exfoliant is a face wash with an acid in it and when used with a physical exfoliant like your hands or a Clarisonic cleansing device, it gets rid of the product and skin buildup from throughout the week. “Makeup starts with great skin,” MariaNoël says. She recommends Juice Beauty’s Stem Cellular Resurfacing Micro Exfoliant.

[TIP 2] Whether your skin is oily, dry, dehydrated or sensitive, you MUST moisturize. “People think that because they have oily skin they shouldn’t moisturize, but there’s a moisturizer for every skin type,” she says. “Your skin is like your hair: If you do put a moisturizer on your face and you have oily skin, it’s telling your face ‘Hey I don’t need to make so much oil.’” Plus when you’re well moisturized and hydrated, you don’t need as much makeup, so you save money on product. Stop by your local esthetician enjoy a customized facial and learn about your specific skin type.

[TIP 3] Apply sunscreen every morning before your moisturizer. Your face ideally needs a broad spectrum SPF 60, which is admittedly hard to find, and you’ll almost never find it in a facial moisturizer. “It needs to be its own product, and you need to reapply every two hours,” plus after any water activities or exercise, MariaNoël says.

If you don’t love the feeling of traditional sunscreen, look into dry sunscreens such as Shiseido’s Urban Environment Oil Free UV Protection Broad Spectrum SPF 42.

[TIP 4] You are never too young to start using an eye cream. Eye creams help with puffiness and discoloration and they’re specially formulated for the very thin skin around your eyes, unlike your regular moisturizer. Pat, don’t rub, into the skin morning and night for best results. “They’re expensive, a good eye cream is gonna cost you,” she warns, “but you only need a quarter of a pea size. So a good eye cream should last you a year.”

[TIP 5] Match your foundation to your chest, not your jawline. The bottom of the chin does not see the sun like your chest does; “you’re lighter on the underside of your chin,” she says. “If you match to that area, you’re gonna look like a floating head.” Also, MariaNoël says to take your foundation all the way down your neck to your collarbone – and swipe over your ears as well. “You don’t want your ears to be white and the rest of your face to be a different shade.”

[TIP 6] Use brown eyeliner and mascara for a more natural daytime look. Save the blacks for special nights out, she says. She prefers using eyeliner pencils because she can sharpen them and clean them with alcohol between uses.

[TIP 7] To brighten your smile, use a pink-based lipstick and avoid brown tones. Coral makes your teeth look more yellow, whereas a blue-red lipstick makes your teeth look whiter. Lip liner isn’t used so much anymore, but if you’re a fan, it should be a shade or two lighter or darker than your lipstick. But be aware that it can completely change the color of your lipstick.

[TIP 8] For long-lasting cheek color, apply a cream blush and then top with a powder blush. This two-step blush approach will give your face a more natural finish and set the makeup to last longer. “Here in the Lowcountry it is so humid, and powder solidifies the whole thing.” Apply blush on the apples of the cheeks and blend back – do not go below your cheekbone.

[TIP 9] Use vitamin C to lighten and brighten dark spots on the skin. Facial vitamin C comes in all forms: serums, masks, moisturizers and eye creams.

“A vitamin C serum is one of the most recommended serums, especially in this area, because so many people have sun damage.”

[TIP 10] Drink more water! “Hydration is super important,” MariaNoël says. “It pushes all those nasty toxins through your body, which come out in your skin. That’s what you need the water for. The foods you eat, the drinking, if you’re a smoker, those toxins just sit in your body, and when your pores open up, that’s where they go.”

The Bare Essentials:

MariaNoël’s recommendations for makeup products on both ends of the budget spectrum. (All prices approximate)

For dry skin
Save: L’Oreal Infallible Pro-Glow Foundation ($13)
Splurge: Giorgio Armani Luminous Silk Foundation ($64)

For combination skin
Save: L’Oreal True Match Foundation ($11)
Splurge: Ellis Faas Skin Veil Foundation ($90)

For oily skin
Save: Maybelline Fit Me Matte + Poreless Foundation ($8)
Splurge: Double Wear by Estee Lauder ($42)

Save: Milani ($8)
Splurge: Tarte ($29)

Save: Maybelline brown eye pencil ($8)
Splurge: Kevyn Aucoin The Eye Pencil ($26)

Save: L’Oreal Voluminous mascara ($8)
Splurge: Diorshow by Christian Dior ($29)

Save: MAC ($18)
Splurge: Charlotte Tilbury ($34)