You are reading the inaugural issue of a magazine that we hope will be so much more than “just another magazine.” LOCAL Life captures the lifestyle that connects the best of the Lowcountry with people in Hilton Head, Bluffton and beyond.
Each month, you will experience the very best of LOCAL Life — fascinating people and places, food and fashion, culture and creativity, travel and health. You will peek behind the gates into the most beautiful homes. You will step aboard private yachts and jets. You will preview the best of nearby cities and towns that you can easily visit due to the perfect proximity of the Lowcountry. We hope you agree that the stories are eloquently written and the photography, as well as the design, is beautiful.
We strive to entertain you with a magazine that is worthy enough to keep on your coffee table. We will engage you with a website and social media that gives you even more insight and love for this place we call home. And we want to educate you with deeper insight, behind the scenes stories and insider tips that only locals know. As an upscale lifestyle brand, our guideposts, or the RULES we have set for ourselves are to be: Relevant, Upscale, Local, Engaging and Stylish! Please let me know how we did!
The theme of the premiere issue is oysters. While September is the official start of oyster season, locals know October is when the half shell party truly starts. This inaugural issue is partly dedicated to those luscious molluscs, which have fed our cravings while also providing a sustainable economic resource. You will meet the oystermen who farm the oysters, the chefs who turn them into delicacies, and artists who use oysters to create masterpieces.
I can’t pick a favorite photo or story in this issue; believe me, I have tried. My goal was to have at least one story or photo touch your heart and remind you why this is one of the best places in the world to live, work and play. Please let me know if we succeeded. In over 26 years of local publishing and 30 years living here, I have never been more excited or proud of anything than I am of being a part of LOCAL Life. And this is just the start. Even the unexpected evacuation for Tropical Storm Irma couldn’t slow us down. It was great to see our community band together once again. Thank goodness damage was minimal. Thank you to our amazing team, to our local contributors, to our world class advertisers and to you, our readers.