Don’t know what to wear down in the Lowcountry? We have done the research and have the latest trends covered for you. We even know how to keep you looking trendy in your comfiest of clothes. From spring to Summer to Fall to Winter, we’ve got it all. Let us teach you how to dress like a local. Here you will find what to wear and where to find it. We know where to go for accessories, sundresses, and swimsuits. Leave the boys at home and let’s go shopping!
The stars have spoken, and this season’s style forecast is truly out of this world. Inspired by the planets that light up our night sky, we’re taking you on a fashion journey through the solar system, from Mercury’s metallic shimmer to Neptune’s deep, dreamy blues.
Celebrate the quiet magic of vintage style, where yesterday’s silhouettes slip easily into today’s wardrobes. Flowy florals, textured knits, a little sparkle; these are the pieces that age gracefully, like a well-loved keepsake from Michael & Co. Antiques.
Tailgating meets style in this game-day fashion spread. Discover laid-back looks, team-inspired outfits and accessories that bring spirit and flair to your next weekend watch party.
Nautical fashion gets a fresh spin in this dockside style guide from the South Carolina Yacht Club. Explore breezy dresses, striped polos, sun hats and local boutique finds that channel classic yacht club charm with a Lowcountry twist.
Explore how the color blue becomes a fashion statement in the Lowcountry. From artist Amiri Farris to curated local looks, this monochromatic guide blends art, style and coastal flair.
Whether you’re poolside at your favorite local resort with a cocktail in hand or jetting off to your dream destination, your wardrobe deserves to feel just as luxurious as your itinerary
This spring the spirit of the Lowcountry rides into town with a bold Western twist. From buttery leather to wide-brimmed hats, discover how to blend rustic charm with coastal sophistication in this season’s most stylish equestrian-inspired looks.
Lowcountry style is all about effortless elegance — where the breeze sets the mood, and comfort never takes a backseat to sophistication. These looks from local boutiques capture the essence of coastal living, whether you’re savoring a salty breeze on a marshside stroll, gathering with friends for an oyster roast or toasting to golden hour on a sunset cruise though the wetlands.
Inspired by outdoor living, these outfits from local stores and boutiques capture the perfect blend of style and comfort for your next outdoor adventure. Whether you’re lounging by the water, hosting a luxurious garden party or enjoying a sunny afternoon on the golf course, each look is designed to keep you styling and relaxed.
Lowcountry living is effortless, and so is its style. Inspired by the region’s tranquil beauty, February fashion embraces flowing silhouettes, neutral tones, and breezy fabrics that reflect the relaxed elegance of coastal life. Shot at the Coastal Discovery Museum, this collection captures the textures and charm of the Lowcountry.